Skip To The Main Content

Negotiations on the Edge (EN)
Element 2: Strategy & Tactics

This seminar allows you to deepen your knowledge from “Negotiations on the Edge – ELEMENT 1: The 7 Principles” and to combine it with case studies. In the seminar, we will discuss and analyze real life negotiation cases, which will then be re-enacted through role-play. An individual guideline will be developed for each negotiation. 


You will learn how to conduct negotiations strategically and tactically – even in difficult situations. You will receive a guideline for your negotiation and extensive support for its implementation.


  1. Goal definition for complex negotiations
  2. Strategy
  3. Power
  4. Relationships 
  5. Conducting the negotiation
  6. Deliberately creating deadlock
  7. Coaching

Who should attend?

Prerequisite for attending this training program is the participation in “Negotiations on the Edge – ELEMENT 1: The 7 Principles”. It is important that you prepare a difficult negotiation case. We would like to point out that you agree to abide by our confidentiality rules before you come to the training and will not disclose to third parties any content discussed during the training.


  • German Munich Vienna Zurich
  • English New York London Hong Kong Shanghai Singapore

We adjust out fees as of Jan 1st, 2021:
3,500 EUR 3,500 CHF (plus VAT)

Matthias Schranner

Matthias Schranner

Negotiation expert Matthias Schranner has been trained by German police and the FBI for the most difficult negotiations. As a consultant, he supports the UN, global corporations, and political parties with his institute during difficult negotiations.

He is the author of the books “Negotiations on the Edge”, “The Negotiator” and “Costly Mistakes”, and has published numerous articles.

Matthias Schranner has advised corporate and government leaders  on negotiations in more than 40 countries, including the United States, Russia, Ukraine, China, Singapore und Japan.

He serves as adjunct Professor for negotiations at the St. Gallen University in Switzerland and Warwick/UK, and he is President of the SNI LLC New York.

Numerous Fortune 500 Companies use his proprietary Negotiation Scorecard® for negotiation support.

"At Microsoft Inspire Washington DC, you told great stories, provided valuable insights and information, and engaged and inspired your audience"

Microsoft Inspire 2017 | Speaker Excellence
Ron Huddleston, Corporate Vice President, Microsoft Corporation
“Engaging, relevant and thought provoking. Thank you!"
Microsoft Worldwide Partner Conference, Orlando/USA
"Your speech is certainly eye-opening"
Mahmood N.Al-Yousif, Kingdom of Bahrain
"Schranner is a former police negotiator and a constitutional lawyer. He is a world-renowned negotiating expert, and one of the few in his business trained for extreme situations."


At a glance

  •  Start
    9/19/20199:00 AM
    9/20/20194:00 PM
  •  Location
    Park Hyatt Zurich
    Beethovenstrasse 21
    CH – 8002 Zürich
  •  Over already


Herolinda Osmanaj
Herolinda Osmanaj
Schranner AG
Negotiation Institute 
Limmatstrasse 260
CH-8005 Zürich
Tel.: +41 / 44 / 515 46 33
Fax: +41 / 44 / 515 46 17