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Matthias Schranner, CEO

Matthias Schranner, CEO

As a former hostage-negotiator I was trained by the German police and the FBI to lead the most difficult negotiations to success. Now as Founder and CEO of the SNI, my team and I support the UN, global corporations, and political parties through their difficult negotiations. We have successfully taught and advised corporate and government leaders in more than 40 countries, including the United States, Russia, Ukraine, China, Singapore, and Japan.

Our faculty has a track record of demonstrating outstanding knowledge and solutions to lead many negotiations to success. For example, Anders F. Rasmussen negotiated the NATO Deal, and David Petraeus was responsible for tough negotiations in times of war, to name some of our international experts. 

I am conducting the seminar series "Negotiations on the Edge" and am the author of the books  Negotiations on the Edge, The Negotiator, and Costly Mistakes. I have also published numerous articles, and am often called in as subject expert by the press. I am honored to serve as adjunct Professor for negotiations at the St. Gallen University in Switzerland and Warwick/UK.

With offices in New York, Hong Kong and Zurich, we support clients from a range of industries, including: automotive & suppliers, finance & banking, chemicals, energy, healthcare, high tech, media, pharmaceuticals, politics & government, retail, & telecommunications.

What others say: 

“The mix of expertise, rhetoric skills, and brutal sobriety applied by Schranner will convince everyone.”
McK – Magazine of McKinsey & Company

"It is my great honor and privilege to work with the Schranner team. It is an outstanding opportunity to share negotiation knowledge, experiences, perspectives and skills. This interaction creates a rare and valuable learning opportunity for all.”
Gary Noesner, Former Chief of the FBI Crisis Negotiation Unit

Feel free to message me directly on LinkedIn, write me at, or call me at +1 (212) 320 8388

Our Coat of Arms

The "Schranner Coat of Arms" was first documented in 1795.

Three elements form the coat of arms:

Four court benches

SNI Coat of Arms (Benches)

The term Schranne is derived from the Italian word scranna, court bench, and designated the first instance of the judiciary system. Four benches were set up in a circle, and the case was heard. These discussions and negotiations took place in public, in the market square.

Many towns in Southern Germany have a so-called Schrannen Square or Schrannen Hall, which still refer back to this judiciary system.

Two juidical staffs

SNI Coat of Arms (juidical staffs)

The two judicial staffs represent dignity and justice. When someone was found guilty, one staff was broken over the condemned person.

The German saying "break the staff over someone" is based on that form of sentencing and means "to condemn someone".


SNI Coat of Arms (helmet)

The helmet is the symbol for a knight, a warrior of high social standing.

The virtues of a knight are dignity, humility, and bravery.

While its elements were preserved, the "Schranner Coat of Arms" was visually modernized.

It is a registered coat of arms and represents the Schranner Negotiation Institute.

  • Siebmachers Wappenbuch, Nürnberg

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